When you write product reviews or comparison posts, where you need to highlight the good and the bad of the featured product or service, it’s a good idea to add Pros and Cons plugin, to show standardized boxes in the bottom of your posts.
Pros&Cons is a powerful element in your affiliate product reviews, and are known for increasing the conversion rate, plus being a great user-friendly element. Users tend to skip the long articles and search directly for conclusions or sum-ups.
I will show you an easy way to get this done, without writing or editing any kind of code.
Here is what you’ll get at the end…
Here is a live example in the Basel Theme Review.
Pros & Cons Plugins
The plugins I’m about to show are not specially designed for this purpose. When I first stumbled across this, I was searching for a way to show two simple boxes with a list of short 2-3 words sentences in them.
My research return no satisfying results, as it seemed there was no dedicated free pros and cons plugin for what I wanted.
Did you Know... There are special conversion focused themes and plugins, that will make your life easier and maximize your conversion rates. It's called Thrive Themes.
They are full of awesome tools to help you increase your ROI and make the most of your content. Thrive Themes also have their own page builder made with conversion in mind.
So how did I managed to create my pros&cons boxes?
I used a free plugin called: Olevmedia Shortcodes.
This plugin features a plenty of other shortcodes as well, but the one we are going to use for this task is the “Box”!
You can also use the Olevmedia Shortcodes for creating a CTA Button for your reviews!
But first things first..
Before we jump to the Box shortcode, we’ll add two 1/2 columns to our page. You can use the Olevmedia Shortcodes plugin for this as well, or your theme’s own column shortcode. By doing this we ensure proper responsive display on mobile devices as well as even sizes of the boxes.
Select the “plus” icon from the editor. In the dropdown menu select “Columns”, then chose “One half” and Insert it into to your work page. After that do the same, but this time tick the “last column” checkbox to display this column next to your first one.
Let’s get down to business now and create the actual boxes…
Head again to the ‘Plus” icon in your visual editor and chose the “Box” shortcode. You should get this screen after clicking it:
As you can see we have options for customization, which we will look into next.
The fields you need to fill to get something similar to my demo boxes are the following:
Replace the “Here is the content” with your desired pros or cons texts and put them in a bulleted list, directly from the WordPress editor in Visual mode. You should get something like this:
You can now duplicate the shortcode above and just change the colour, icon and name to “Cons”. Now you have the two boxes – Pros & Cons. Finally, we have to put them in each of to columns we’ve created in the beginning.
Congratulations! You’re are ready to create awesome reviews.
Updated: Add Pros and Cons Section to Your Reviews (Gutenberg edition)
This post is a sequel to the old ‘Add Pros and Cons Boxes’ tutorial. I thought a lot of things changed to the way we create content in WordPress today and I made this new, updated version on how to add Pros & Cons section (boxes) to your review articles.
When I first saw the Gutenberg editor, I hated it.
I instantly searched for a solution to bring back the old look of my WordPress post backend. A look I was so comfortable with, a comfort built for more than 15 years.
Luckily I was not alone and I was more than happy when I saw that the thoughtful guys at WordPress made a plugin called Classic editor.
I was skeptical about the new blocks editor, with all the popular page builders out there, what was WordPress thinking? How would they compete with Elementor or WPBakery’s powerful functions?
Time passed and I kept ignoring the Gutenberg editor. One day I installed a fresh copy of WordPress on a new site I was starting then, and I thought I’d give it a try.
At first, I hated it, but then I gradually started trying new addons, new blocks, different styles, to realize one day that this is the future of WordPress and page building.
I’m still switching to the block editor here on wpctrl.com, as there are a lot of posts using old shortcodes and I have to manually review each and every one of them, but I’m in the proces.
This particular post is made with the Block editor!
Let’s start with the Pros & Cons Examples (Gutenberg edition)
When you forget the old habits in the ‘Edit Post’ screen, the TinyMCE, Meta Boxes, etc. and get used to the Block editor, you will love it.
First, go and grab some free add-on plugins that you will need for these examples.
Plugins used in the tutorial
Method #1 – Using CoBlocks
This is my first suggestion to create a Pros and Cons section for your reviews.
– Good Price
– Good Support
– Fast & Reliable
– Lack of Support
– Slow and Unreliable
The section above is made with the free plugin CoBlocks.
Here is the exact process:
Choose your desired place to place the boxes in your post and click on the ‘+’ sign to add a new block.
Scroll down and tap on the CoBlocks accordion.
From the drop-down menu choose the ‘Features’ block
You will get a two-column section with demo content by default that should look like this:
From here you only have to change the icons, colors and add the list of pros and cons.
This is the easiest method, but it has its limitations.
- You can’t use custom icons (and the available are only a few)
- You can’t add an actual bulleted list (only plain text)
Method #2 – Using Getwid Blocks
This one is fairly easy to get as well.
Click on the plus sign in your post or page to add a new block. Find the Getwid blocks and select the Icon Box from the Getwid menu.
In the block options at the right side of your screen apply the following settings:
- In the general tab choose the icon for the first column and the content alignment.
- In the style tab, you can set the icon size, colors of both the icon and the icon background, the radius and space around the icon (paddings)
- In the advanced tab, you have the option to set add a link to your icon. Leave this blank, because it won’t make any sense
I’m currently tring new things, as I’m fairly new to the Gutenberg editor. Expect new design ideas and content improvement in the near future.